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Strategic Learning and Performance of Small and Medium Sized Dairy Processing Firms in Kenya
Joyce Muthoni Mbaya, Samuel Maina, Mary Namusonge
Pages - 249 - 262     |    Revised - 28-07-2021     |    Published - 01-10-2021
Volume - 12   Issue - 5    |    Publication Date - October 2021  Table of Contents
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KEYWORDS
Strategic Learning, Firm Performance, Small and Medium Sized Dairy Processing Firms.
ABSTRACT
The dairy sector plays a key role in the economic growth and development of Kenya, yet many firms in the sector, especially the small and medium sized, continue to face performance challenges such as the unregulated informal milk market, accessing markets, high industry barriers and strategic leadership competency deficiencies that fail to create environments of learning among others. Strategic learning is important in the sustainability of firms and though the subject has received attention both in practice and scholarly, its effect on the performance of small and medium sized dairy processing firms remains uncertain. This study sought to determine the effect of strategic learning on the performance of small and medium sized diary processing firms in Kenya. The study was anchored on the Path-Goal Leadership Theory. Descriptive and explanatory research designs were used. A census survey was conducted and primary data was collected. A semi-structured questionnaire was distributed to 92 respondents consisting of chief executive officer, finance manager, marketing manager and production managers. In total, 84 questionnaires were filled and returned thus a 91.3% response rate was achieved. Descriptive statistics such as mean and standard deviation were used to explain data characteristics, while multiple regression was used to test the effect of the study variables on firm performance. The results showed that strategic learning has a positive significant effect on performance of small and medium sized dairy processing firms in Kenya, therefore it is perceived that firms that practice strategic learning have better performance. The study contributes to the body of knowledge of strategic management by filling contextual, empirical, and conceptual gaps identified earlier in literature and establishing a nexus of strategic learning and performance of small and medium sized dairy processing firms in Kenya. The study recommends that the small and medium sized dairy processing firms in Kenya should ensure that strategic learning is practiced in their firms by creating a learning culture in their firms, encourage innovations and team learning.
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Miss Joyce Muthoni Mbaya
School of Business, Kenyatta University, P. O. Box 43844-00100, NAIROBI - Kenya
jmbaya@spu.ac.ke, muthonimbaya@gmail.com
Dr. Samuel Maina
School of Business, Kenyatta University, P. O. Box 43844-00100, NAIROBI - Kenya
Dr. Mary Namusonge
School of Business, Kenyatta University, P. O. Box 43844-00100, NAIROBI - Kenya